In this episode of The Legal Lens Show, host Angela Reddock-Wright interviews attorney Nsé Ufot—founder of Solidarity Analytics Media (S.A.M.), former CEO of the New Georgia Project working alongside former Georgia gubernatorial candidate Stacy Abrams, and founder of the New South Super PAC. Born in Nigeria and raised in Atlanta, Nsé takes listeners on her journey demystifying government and making voter rights accessible, while tackling the intersectional struggles of Black, immigrant and other traditionally disenfranchised communities. She shares how her data-driven activism and tech-forward approach through S.A.M. have empowered organizations such as Planned Parenthood, NAACP, and BAJI, along with political candidates, to build real-world and digital coalitions for change.
In this episode of The Legal Lens Show, host Angela Reddock-Wright interviews attorney Nsé Ufot—founder of Solidarity Analytics Media (S.A.M.), former CEO of the New Georgia Project working alongside former Georgia gubernatorial candidate Stacy Abrams, and founder of the New South Super PAC. Born in Nigeria and raised in Atlanta, Nsé takes listeners on her journey demystifying government and making voter rights accessible, while tackling the intersectional struggles of Black, immigrant and other traditionally disenfranchised communities. She shares how her data-driven activism and tech-forward approach through S.A.M. have empowered organizations such as Planned Parenthood, NAACP, and BAJI, along with political candidates, to build real-world and digital coalitions for change.
The conversation dives deep into the state of Georgia’s shifting political power, examining the impact of the New Georgia Project—which registered over 700,000 new voters—and identifying the state as a true battleground. Nsé explores how laws like Georgia’s SB 202 suppress Black and young voters, criminalize grassroots outreach, and serve as national test cases for conservative power. From ICE detentions and economic fallout to the renewed Great Migration back to the South, the episode tracks why local fights in Georgia now may define the national direction of American democracy.
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